User Reports

Monitor new user acquisition across channels and bots, including conversion rates to agent-assisted conversations and geographic distribution.

The Users tab contains three reports that help you track how new users are engaging with your chatbots and whether they go on to speak with human agents.

User Acquisition

Track new user growth and engagement across your channels.

Users Created

Shows new user registrations grouped by bot and channel. A user is created when they first interact with a chatbot.

ColumnDescription
Bot IDUnique identifier for each channel
Channel NameFriendly name you assigned to the channel
TypeChannel platform (WhatsApp, Web, etc.)
UsersNumber of new users created on this channel

Use this report to:

  • Track customer acquisition across different channels
  • Measure channel effectiveness at attracting new users
  • Identify new customer sources
  • Monitor growth trends

Users Created Who then Chat to an Agent

Extends the Users Created report by showing how many new users per channel were assigned to a human agent.

ColumnDescription
ChannelChannel name and type
Agent ChatNew users who were connected to an agent
No Agent ChatNew users who were handled entirely by the bot

Use this report to:

  • Measure bot effectiveness at resolving without human help
  • Identify channels that frequently need agent escalation
  • Track self-service adoption rates
  • Plan agent capacity based on escalation patterns

Users Created by Country

Shows new user registrations broken down by country, derived from phone number prefix or IP geolocation.

ColumnDescription
CountryCustomer's country
UsersNumber of new users from this country
PercentageShare of total new users

Use this report to:

  • Track geographic acquisition trends
  • Identify growth regions
  • Measure channel effectiveness by region
  • Plan language support based on user origins
Volume Reports WhatsApp Reports