WHATSAPP BUSINESS PLATFORM

Grow Your Business with the WhatsApp Business Platform (API)

Connect with customers on the world’s top messaging app. The WhatsApp Business Platform helps you scale and streamline marketing, sales, and customer service messages to enhance engagement and drive growth. Setup with Convrs is easy and free!

Grow your business by using the WhatsApp Business API

Free WhatsApp Business Platform (API) Setup with Convrs

Try WhatsApp for your business without the hassle and extra cost
Free setup worth $499
45-day free trial
No commitment

Get Set for Growth with the WhatsApp Business Platform (API)

Reach more customers, scale your operations, and create seamless customer experiences with the world’s top messaging app.

WhatsApp for Marketing

Use the WhatsApp Business Platform to reach a wider audience with unlimited bulk messaging. Engage customers with impactful promotions, track performance easily, and efficiently scale your WhatsApp marketing campaigns.

WhatsApp for Sales

Streamline your WhatsApp sales funnel with WhatsApp sales automation. Leverage the WhatsApp API for businesses to reduce cart abandonment and increase conversions through personalized messaging and upselling strategies.

WhatsApp for Customer Service

Deliver exceptional customer service with the power of WhatsApp customer service automation. Implement chatbots and utilize AI tools to offer fast, responsive support, reducing operational costs and improving customer satisfaction.

The First Things You Need to Know About the WhatsApp Business Platform (API)


What is the WhatsApp Business Platform (API)?

The WhatsApp Business Platform, also known as the WhatsApp Business API, is a powerful solution designed for medium to large enterprises looking to scale their communication strategies on the world’s most popular messaging app. Unlike the WhatsApp Business App, which is tailored for small businesses, the Platform or API unlocks advanced features that go far beyond simple messaging.

Want to learn more about the differences of the WhatsApp Business API and App? Read now: WhatsApp Business API vs. WhatsApp Business App


How does the WhatsApp Business API work?

As an API (Application Programming Interface), it allows businesses to integrate WhatsApp messaging directly into their systems, such as CRM platforms or customer service tools. However, because it’s an API, it doesn’t come with a built-in user interface — meaning you’ll need a business messaging platform, like Convrs, to access and manage its features. The WhatsApp API integration through Convrs’ Omnichannel Messaging Platform provides a user-friendly interface that allows your team to send messages, automate responses, and manage customer interactions seamlessly — without needing to code.

The main differences between the WhatsApp Business API and the WhatsApp Business App.

Why Choose the WhatsApp Business Platform (API)?

The WhatsApp Business Platform offers businesses the tools, scalability, and flexibility needed for growth.
The advanced features of the WhatsApp Business API.
1Advanced Features

Access powerful tools such as WhatsApp automation, AI chatbots, bulk messaging, interactive message flows, and CRM integration, all designed to streamline operations and enhance customer engagement.

The WhatsApp Business API supports business growth.
2Scalability for Growth

The WhatsApp Business Platform (API) supports your business as it grows, enabling you to handle high volumes of customer communication without compromising on quality or speed.

The WhatsApp Business API enables customization and integrations.
3Flexibility and Customization

Build custom workflows and integrate them with existing systems. Whether running targeted WhatsApp marketing campaigns, automating sales conversations, or providing 24/7 WhatsApp customer service, the WhatsApp Business Platform (API) provides the flexibility to align with your communication strategies.




Key Benefits of the WhatsApp Business Platform (API)

Unlock the WhatsApp Business Platform's full potential for your business with Convrs — all without the need to code
WhatsApp Business API benefits icon for bulk messaging.

WhatsApp Bulk Messaging

Reach thousands of customers daily with compliant bulk messaging campaigns. The WhatsApp Business Platform allows you to message users who have opted in, ensuring maximum outreach potential without compromising on regulations.

Engage audiences with interactive message flows using WhatsApp Busines API.

Interactive Message Flows

Enhance user engagement through interactive messages, featuring clickable buttons and rich media elements. These immersive message flows are exclusive to the WhatsApp Business Platform and contribute to higher engagement rates.

Deploy WhatsApp AI chatbots using the WhatsApp Business API.

WhatsApp AI Chatbots

Automate routine customer interactions with chatbots that operate directly through WhatsApp. Chatbots can handle frequently asked questions, process customer requests, and offer real-time support, allowing your business to stay responsive 24/7.

Enable WhatsApp automation with the WhatsApp Busines API.

WhatsApp Automation

Save time and boost efficiency by automating your WhatsApp communications. Whether for lead nurturing, appointment reminders, or customer service, automation allows for smoother, faster interactions.

Efficient management of multiple users and devices using the Whatsapp Business API.

Multiple Users & Devices

Manage multiple numbers, display names, and have multiple users under one account and dashboard. This ensures that your team can collaborate seamlessly and respond to customer queries in real-time, no matter where they are.

CRM integration for the WhatsApp Business API.

CRM Integration

Integrate WhatsApp messaging with your CRM and internal system for synchronized data flows and more personalized customer interactions. This connection ensures that customer interactions are streamlined, allowing your team to access relevant data from one centralized location.



Why Enable the WhatsApp Business Platform (API) with Convrs?

At Convrs, we prioritize your business goals, providing tailored solutions and reliable support at every step.
  • End-to-End Support

    From setup to ongoing optimization, Convrs supports your entire WhatsApp Business Platform journey, ensuring smooth, easy operations.

  • Smart Tools

    Access a full suite of messaging tools that scale with your business, making it easy to manage marketing, sales, and support as you grow.

  • GDPR Compliance

    Convrs ensures that your WhatsApp messaging adheres to GDPR, meeting privacy laws and providing proper documentation.

  • Tech Stack Integration

    Our API integrates smoothly with your systems, connecting the WhatsApp Business API to ensure efficient communication and data flow across teams.

  • WhatsApp Business Partner

    As an official WhatsApp Business Partner, Convrs brings trusted expertise to integration, offering reliable, secure business messaging solutions.

Maximize the WhatsApp Business API's potential with Convrs.

Get Started with the WhatsApp Business Platform (API): Free Setup

Ready to get started? Getting a WhatsApp Business account is the first step. We’ll guide you from the setup all the way through. Here are the initial things you’ll need:
Phone number to associate with your WhatsApp Business account.
1Phone Number

Ensure you have a valid phone number, whether it's a mobile or landline, that can receive the one-time password (OTP) via SMS or voice call during the signup process. Please note that this phone number should not be associated with an existing WhatsApp Business API account.

Facebook Business Manager
2Facebook Business Manager

To have an active account, you must add the company information in the Business Info section of Business Manager Settings, before or after going through the signup process. Facebook Business Manager must be verified to get the most out of the solution.

Company website.
3Company Website

In relation to the previous steps, the required information for the Facebook Business Manager includes your legal name, business address, business phone number, and an official company website. Providing accurate and up-to-date details will facilitate the account setup process.


Ready to transform your business with WhatsApp?

Book a demo to explore how the WhatsApp Business Platform can boost your customer engagement today. Setup is free and easy with Convrs!