CMC Markets Partners with Convrs to Enhance Client Engagement

Forex | May 7, 2025
Convrs and CMC Markets Parnter to Enhance Client Engagement Through Messaging

CMC Markets, a global provider of online trading technology, and Convrs, a messaging platform focused on the financial services industry, have announced a partnership aimed at further enhancing how CMC Markets connects with clients across a variety of messaging channels.

As part of its investment in client experience and technology, CMC Markets will adopt Convrs’ powerful messaging solutions to improve customer engagement, reduce response times even further, and deliver a more seamless, personalized experience for traders globally.

Convrs’ omnichannel messaging platform makes it easy for financial institutions to connect with clients in real time using smart automation, live chat, and compliant messaging on popular messaging apps like WhatsApp, Messenger, Telegram, and more. For CMC Markets, this will support faster lead engagement, improved responsiveness, and consistent delivery of high-touch support across all client interactions.

"Partnering with CMC Markets means supporting a shared vision for faster, smarter communication," said Jeremy White, Co-Founder of Convrs. "They’re investing in messaging as a core part of the client experience, and we’re excited to help them scale that capability securely and effectively."

Benjamin Charbonneau, CMC’s Global Head of Retail, commented: "This exciting partnership with Convrs will be instrumental in providing a consistent and cohesive customer experience across numerous communication channels. Considering WhatsApp's immense global popularity, with billions of users worldwide and a significant percentage engaging with the app daily, this integration is particularly impactful. Traders will now be able to connect with us through their preferred medium, including the ubiquitous WhatsApp, ultimately strengthening trust, fostering deeper connections and delivering more immediate support."

As client expectations evolve, CMC Markets and Convrs are working together to shape the next generation of customer engagement – responsive, personalized, and built for the future.

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